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The Seminar „Communication and Social Media Strategies for EU Projects“ will enable professionals tasked with branding, public affairs, marketing communications (internal or external) or community engagement to plan, execute and assess a comprehensive and effective social media campaign for their European agencies, organisations, programmes and projects Through a combination of an extensive presentation of the tools, case study analysis and simulations, participants will increase their expertise in communication strategies and social media campaign management, to craft an authentic and effective "voice" for their organizations and communities in the European market.
by Patricia Rodríguez Fortún
| 09:00 - 10:00 |
09:00 - 10:30
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| 10:00 - 11:00 | |
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10:30 - 11:00
Coffee break
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| 11:00 - 12:00 |
11:00 - 12:30
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| 12:00 - 13:30 | |
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12:30 - 13:30
Lunch break
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by Elena Gil
| 13:30 - 14:00 |
13:30 - 15:00
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| 14:00 - 15:00 | |
| 15:00 - 16:00 |
15:00 - 15:30
Coffee break
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15:30 - 17:00
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| 16:00 - 17:30 |
Patricia Rodríguez Fortún
Patricia Rodríguez Fortún - Communication Package Corporate Communication Expert & EU Project Manager MSc Corporate Communications and Development Cooperation specialist, with experience in European projects, the achievement of public and private funds, the administration of profit and non-profit organisations and the management of projects for social promotion. Working in Communication Package performing the role of corporate communications manager, business developer, project manager, quality control, administrator, event organiser, journalist, copywriter and scriptwriter for a series of advocacy campaigns for European funded projects and for the European Commission Directorate-General DEVCO. At GOPA-Cartermill she worked as Project Manager and Communication Officer on missions for the European Commission Directorate-General for Energy, DG Research and Joint Research Centre. From the Office of the Government of the Region of Valencia in Brussels she worked in communication and management of over thirty projects co-financed by the European Commission to promote innovation, competitiveness and entrepreneurship in the public and private sectors at European level. In Latin America, she worked for 10 years in the areas of Corporate Communications, Corporate Social Responsibility (CSR) and in the formulation, implementation and evaluation of local and rural development projects, having completed a specialization in Administration and Local Management at the University of Alcalá de Henares, Madrid.
Elena Gil
Elena Gil, Graduated in Journalism at Complutense University (Madrid, Spain), she also holds a Master in Political and Electoral Communication Management from Universidad Autónoma de Barcelona. Elena is specialized in digital communication and social media. She is currently working as social media advisor at a political foundation where she designed and implemented a strategy to improve the online dissemination of the academical research. Elena has over four years experience on EU Affairs in Brussels, where she started as a Schuman trainee at the online communications department of the European Parliament. After the stage she worked as a press officer for a Member of the European Parliament where she was responsible of putting in track the MEP digital campaign for the European Elections in 2014. Elena also worked as a digital journalist at the Spanish newspaper El Mundo and at the website of Radio Televisión Española.
in coollaboration with
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